As a little kid of 6 or 7 years old, our
family would regularly eat Schweigert's
Braunschweiger. (I remember it being
called liverwurst.) My dad loved it! I didn't
at first.
The liverwurst would be spread on little
crackers (usually Hi Ho's, I liked the Lone
Ranger), and then consumed with a tall glass of
cold milk.
There was a Schweigert radio commercial
back in 1947 that promoted liverwurst, and . . .
I got the great idea to send them possible
words for a commercial that they could use.
Liverup . . . things could be wurst!
Always an optimist, I actually thought they
would jump at the chance to use it!
Guess what? They didn't.
As Moses was once overheard to have said back
whenever . . .
You can't help but give it a try.
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